Sherwin-Williams Announces 2020 Color of the Year
We are true-blue into this new hue.
Today Sherwin-Williams has announced the 2020 Color of the Year. This year’s selection is a gorgeous, deep shade of blue that we just adore. Naval SW 6244 is “a rich navy hue that strikes a balance between calm and confident,” Sherwin-Williams described in a statement.
This vibrant choice is reflective that we as consumers are trending more towards the bold rather than the bland. But at the same time, we are seeking comfort and serenity in our homes. Naval SW 62444 does both make a statement and create a peaceful escape. Sue Wadden, director of color marketing for Sherwin-Williams explained to Southern Living via email:
“Blues have always been an approachable and versatile color family to use in home décor and its popularity only continues to grow. What we’re seeing homeowners lean into now are darker, more saturated blues that can be used in any room as a backdrop to any type of style. Naval SW 6244, a classic and true navy hue, rises to the top because it looks beautiful with so many different kinds of accent colors, materials, and designs.”
Wadden noted that 2019’s interior trends were a return to the 1970s, as reflected in 2019’s Color of the Year, Cavern Clay SW 7701 was a warm remake on the terracotta of decades before. And now, with this new choice on the opposite side of the color wheel, the experts of Sherwin-Williams are leaning on influences from the Roaring 1920s. “Naval merges the desire for rich, inspiring color with our yearning for relaxation and retreat. In the next 10 years, we’ll continue to move away from omnipresent neutrals and design will feel more personal again,” Wadden said.
She also noted that this hue is perfectly suited for our Southern homes.
“A Southern home is filled with history, family and soul, and it’s a place that should feel inviting and foster connection. Navy blue has so much rich history to it and is truly a timeless color that matches the character of these Southern homes. Naval SW 6244 could transform a dining room to make it bold yet inviting and would also be a fun hue to use on the ceiling of a classic Southern wraparound porch—a moodier take on ‘haint blue.’ This color also pairs well with white (a classic Southern color combination!), and natural materials that have come into favor recently and are staples in a Southern home, such as wicker and rattan.”
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We couldn’t agree more. Think of the dramatic statement you could make with this stunning shade adorning your porch ceiling.