"It's all about the Texas homegrown."

By Perri Ormont Blumberg
March 7, 2019
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There are two types of Texans. Those who love H-E-B. And those who don't know what they're missing.

Recently, the beloved Texas-based grocer launched its 2019 Quest for Texas Best to search for the best local products made by Texans. The contest — which started in 2014 — considers food and beverage applicants from across the state for potential inclusion of their products at H-E-B stores. If you're a Lone Star State resident selling grandma's famous biscuit mix out of a handmade satchel or an entrepreneurial college student with a blossoming pies-on-demand service, this is your chance.

"It's really aimed at finding these locally owned, small food and beverage businesses that are looking to expand, looking to get into H-E-B. So we're all about Texas, we're all about finding those right products, and this is the competition for them," H-E-B's Ricky Vera told KGNS News. "It's all about the Texas homegrown."

If you're in the Laredo, Texas area, a community meeting will be held at the Laredo Chamber of Commerce next Tuesday, March 12th from 10:30am-12:00pm. There, interested individuals can get the opportunity to meet with H-E-B executives to learn more about the application process and glean some helpful tips. Watch the full TV segment on H-E-B's Quest for Texas Best  below.

Do you think you've got what it takes to have your goods peddled at H-E-B? You can learn more about the contest and apply here.

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If last year was any indication, the competition is going to be fierce. 2018 finalists included San Antonio's 1885 Coffee Co., Wylie's Deanan Gourmet Popcorn, and McKinney's Bernard's Gourmet Foods. Last year, the grand prize of $25,000 and a new Toyota Tundra went to Austin's onomatopoetic mmmpanadas.

Can't wait to share your chipotle salsa or small-batch chocolates with the world? The deadline to apply to the 2019 Quest for Texas Best is April 5th — get cooking, H-E-Buddies.