Thanks to its exotic aroma, jasmine is an overwhelmingly popular perfume ingredient. Though there are hundreds of varieties to choose from, we love to spritz Twirl by Kate Spade. Why? Watermelon, white peaches, and orange and magnolia blossoms balance out the broad jasmine center making each whiff decidedly Southern.
Texas’s own Ruby Red grapefruit (a resident of the Lone Star State patented it in 1934) has gone high-end. As a key, albeit unexpected, ingredient in the hip Marc Jacobs fragrance Daisy, the grown-in-the-South citrus adds a crisp redolence to the perfume’s bouquet.
Not every flower can hold its own as perfume, but the light, airy gardenia does just that in Hové Parfumeur’s aptly named Gardenia. The single-note fragrance has a bright, subtly sweet essence and is made in New Orleans, to boot.
The official state flower of Louisiana and Mississippi, magnolia blossoms add a sweet, citrusy (think lemon) scent to perfumes. As the top note in Estée Lauder’s Beautiful Love, it offers a lush, romantic overtone so intoxicating you might just find yourself dreaming of a moonlit stroll under the majestic trees. Rhett Butler not included.