Select a site with well-drained soil that receives part shade to full sun. Dig a hole no deeper than the pot the plant came in but twice as wide. The base of the trunk should not be below the soil line.
Remove the plant from the pot, and gently loosen the roots. Place it in the hole, adding soil to raise the height, if needed. Camellias love acid, well-drained soil that’s rich in organic matter such as chopped leaves or peat.