Drunk Elephant

It’s designed to give your existing serums, creams, and oils a boost—and does it ever.

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Have you met Drunk Elephant? They’re the cool kids on the beauty scene. You know, pretty laid back, straightforward packaging, and formulas that actually do what they promise. They’ve racked up one industry award after another and everyone from Sephora to Dermstore wants them to sit at their table. The Texas-based brand is headed up by Houston native and mama of four, Tiffany Masterson, who dreamed of creating a line of products that minimized exposure to toxic chemicals and synthetics. She did just that. The line currently includes 19 products, but there’s one little jar that recently landed at SL HQ and subsequently turned our skincare routine upside down—in a good way.

Say hello to the latest cool girl, Protini. At $68, it's pricier than your typical moisturizer, but that's because it's not your typical moisturizer. The rich, hydrating cream uses 9 signal peptides that form proteins in the skin. They basically turn back time by restoring skin’s appearance and firmness while locking in hydration. A short list of additional key ingredients reinforce the youth-boosting peptides with a skill set that include calming irritation, replenishing nutrients after sun exposure, and serving up fountain-of-youth-like vitamins that thirsty skin craves.

Take this cream for a spin if you want to give your existing skincare regimen a leg up. I combine my day serum and Protini every morning before applying to my face and neck. My redness was reduced almost immediately and fine lines started diminishing after about a week of use. It also does double duty as a primer for makeup—especially now that my skin is at war with the frigid temperatures we’ve been seeing during our (so called) Southern winter.

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The Drunk Elephant lineup is strong, making missteps nearly impossible when it comes to giving one of their products a go. But, if you’re looking for a hardworking, miracle-in-a-bottle, as far as we’re concerned it’s Protini for the win.