Amazon Shoppers Swear by This $6 Concealer–and It's on Sale Now
While some days you might feel like embracing your natural skin—beauty marks, acne, scars, and all—other days may call for a bit of makeup. And when it comes to disguising dark circles under your eyes, reducing redness, and creating a youthful glow, you’ll want to have a good concealer to get the job done.
With so many concealers on the market, it can be hard to discern which options are actually worth your time and money. That’s why we often turn to Amazon’s vast library of reviews on best-selling products to help us make informed decisions when it comes to trying out new beauty finds.
In fact, that’s exactly how we discovered the customer-loved Instant Age Rewind Concealer from Maybelline. A number one new makeup release on Amazon, the drugstore product has quickly garnered 3,702 five-star reviews. Shoppers praise the concealer’s performance, comparing it to high-end brands like Dior and Yves Saint Laurent. With a $6 price tag, its value really can’t be beat.
One self-proclaimed “makeup snob” explained that the product applies like a Giorgio Armani concealer and even offers better coverage than the pricier brands. The reviewer also noted that it can double as a highlighter, doesn’t require a primer underneath, has an impressive antimicrobial sponge applicator, and lasts longer than expected.
“There are times when you don't want the totally opaque, nearly airbrushed look... but there are definitely times when you do. This eraser is now my official go-to product to pair with my Dior Airflash foundation, for those totally flawless skin look occasions,” the shopper wrote.
Another reviewer found the concealer worked well for covering up more than just dark circles. “I have used this product for years under my eyes… I also recently had plastic surgery to revise a large dog bite scar on my lower lip and chin, and use this to conceal the incision while it heals,” they wrote. “It covers very well and is barely noticeable.”
A long-time favorite among many Amazon shoppers (nearly 5,000 people left positive reviews), the concealer prompted one fan to write, “Best under eye concealer ever. I am 67 years old, have tried them all and I wouldn't go out without applying this concealer. It blends nicely with my foundation and has never caked.”
Whether you’re looking to brighten the look of dark under-eye circles, even out redness, conceal blemishes or scarring, or contour your cheekbones, this affordable drugstore find might just be the product for you. The best part? It’s available in 19 different shades (so you’ll have no trouble finding the right match for your skin tone) and is currently on sale for just $6 on Amazon. Try it out for yourself to see if the concealer lives up to the hype.
BUY IT: $6 (orig. $8); amazon.com