Style Hair "Frozen Blonde" Is Now a Hair Color Trend And Our Disney-Loving Hearts Can't Take It By Mary Shannon Wells Mary Shannon Wells Mary Shannon is an Associate Digital Editor and has been on the Southern Living team since 2017. She helps run the brand's social media accounts on Twitter, Instagram, Facebook, Snapchat, and TikTok, where she's happily behind the scenes. When she's not ruffling feathers with an etiquette poll via Instagram Stories, she's writing content for the website and assisting in various print projects like gift guides and home stories. Southern Living's editorial guidelines Published on March 29, 2018 Share Tweet Pin Email Trending Videos Photo: Instagram/@ryabchik.moscow Since the release of Frozen in 2013, no one has been able to escape Disney's new classic princess movie. We've heard "Let It Go" so many times that even adults who haven't seen the movie could sing it at karaoke night. Pinterest has been overrun with Frozen birthday party ideas and even Frozen-inspired wedding dresses. Although Frozen spinoffs and franchises have held popularity the past few years, Disney fans everywhere are especially amped up for the movie's sequel, set for release in 2019. Because of its far-reaching influence, it's no surprise that Frozen has snuck into the beauty world as well. You can find tutorials on Instagram and YouTube that will teach you how to style a braid or wear your makeup like Elsa, but the latest beauty trend has much more staying power. Adding to the trending hair colors of 2018, we bring you frozen hair. Icy blondes are taking over Instagram, with platinum blonde looks that Elsa herself would approve of. Frozen blonde, or ice blonde, looks ethereal and whimsical, some might even say princess-like. These gorgeous icy blondes might make you wonder if you should let it go—go frozen blonde, that is. 01 of 10 Elsa Frozen Blonde Instagram/@rossmichaelssalon The latest platinum blonde craze, frozen blonde, literally looks like Disney princess Elsa has come to life. 02 of 10 Pearly Frozen Blonde Instagram/@jaymz.marsters Frozen blonde with a pearly shine is positively luxurious. 03 of 10 Frozen Blonde With Shadow Roots Instagram/@maggiemh Dark roots, a former hair color faux pas, came back to life as smudged, ashy roots that actually look cool. 04 of 10 White Hot Frozen Blonde Instagram/@hairbytashalouisec If you’re brave enough to white out and go totally frozen blonde, the payoff is striking. 05 of 10 Frozen Blonde Ombré Instagram/@salonspruce This ombré look fades from a dark brunette to frozen platinum blonde. 06 of 10 Smoky Frozen Blonde Instagram/@ryabchik.moscow Ash is in, and this smoke-tinted take on frozen blonde is dreamy. 07 of 10 Frozen Blonde With Pastel Ribbons Instagram/@rossmichaelssalon Cascading ribbons of baby blue and pale lavender add whimsy to icy blonde. 08 of 10 Balayage With A Hint of Frozen Blonde Instagram/salonspruce If you’re timid to go platinum frozen blonde all over, a balayage look like this is a beautiful way to incorporate the color. 09 of 10 Frozen Blonde With Violet Shadow Roots Instagram/@rossmichaelssalon The combination of platinum and violet creates an incredible glowing neon illusion. 10 of 10 Frozen Blonde New Shag @salsalhair Here we see two recent hair trends in play—the new shag haircut and frozen blonde. Was this page helpful? Thanks for your feedback! Tell us why! Other Submit