Brand-New Beauty Products We Can't Wait To Try in 2021

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Neutrogena Exfoliating Shampoo
Walmart

This year, we're looking forward to taking even better care of ourselves than we did in 2020, and we're not neglecting an inch. From a pedicure in a pouch (thanks, Sally Hansen) to a brand new soothing and clarifying shampoo straight from the drugstore (looking at you, Neutrogena), we've got plenty of fresh beauties to keep our skin, hair, and nails feeling and looking their finest this year. Here are the just-released products we can't wait to get our hands on.

Peace Out Retinol Eye Stick

Peace Out Retinol Eye Stick
Sephora

BUY IT: $28; sephora.com

Treat wrinkles and fine lines under and around the eyes with fine-tuned application. The formula is designed to both minimize skin issues (texture, firmness, and signs of aging) while also boosting hydration and locking in moisture.

RMS Beauty Mini Lip2Cheek Glow Quad

RMS Lip2Cheek Quad
Sephora

BUY IT: $25; sephora.com

Consider this your one-stop shop for youth-enhancing glow (when applied to the apples of the cheek) and luminous lift (when applied near the cheekbone). Mix and build color for a customized look to suit your complexion. For lips, gently press the formula into your pout, again building coverage for a bolder look.

Olay Regenerist Collagen Peptide 24 Moisturizer

Olay Collagen Peptide Moisturizer
Target

BUY IT: $28.99; target.com

Use this moisturizer each morning and night to support the skin's natural renewal process, bringing about younger-looking skin that's visibly firmer, plumper, and smoother.

Peter Thomas Roth Water Drench Hyaluronic Glow Serum

Peter Thomas Roth Water Drench Serum
Sephora

BUY IT: $68; sephora.com

The brand's trademarked HydraFence provides up to 120 hours of hydration. It's paired with moisture-boosting hyaluronic acid and a fine-line filling Ceramide Complex, resulting in one glow-inducing serum that fans can't stop raving about.

ILIA Lip Wrap Clean Hydrating Lip Mask

Ilia Lip Wrap Clean Hydrating Mask
Sephora

BUY IT: $26; sephora.com

When the dry winter weather hits, our lips can take a beating. A leave-on lip mask coats pouts in hydration-boosting sea succulent extract, moisture-locking hyaluronic acid, and gently exfoliating papaya enzymes.

Benefit Cosmetics The POREfessional: Super Setter Pore-Minimizing Setting Spray

Benefit Cosmetics PORE-fessional Setting Spray
Sephora

BUY IT: $32; sephora.com

After applying makeup, mist this spray evenly over the face to lock in your look, camouflage pores, and hydrate for up to 16 hours.

Clinique Smart Night Clinical MD Multi-Dimensional Repair Treatment Retinol

Clinique Smart Night Clinical MD
Clinique

BUY IT: $69; clinique.com

A Comforting Hydrator Blend soothes skin with hyaluronic acid, vitamin E, squalene, and mango seed butter to reduce the irritation often associated with starting a retinol skin-care regimen. If irritation progresses, decrease retinol use to once every other night until your skin becomes acclimated.

Lancôme Lash Idôle

Lancome Lash Idole
Lancome

BUY IT: $26; sephora.com

We found a new favorite in this curved, flexible, micro-bristled brush that gently grabs every last lash and coats with a volume-boosting formula.

Living Proof Curl Elongator

Living Proof Curl Elongator
Sephora

BUY IT: $38; sephora.com

Elongate, detangle, and define tight coils to reduce shrinkage and frizz while treating curls to a Healthy Curl Complex. It's designed to strengthen hair and provide natural definition.

Summer Fridays Cloud Dew Oil-Free Gel Cream

Summer Friday Cloud Dew Oil Gel Cream
Sephora

BUY IT: $42; sephora.com

If you often skip the moisturizer figuring it will just make your skin appear more oily, this is the hydrator to add to your must-try list. It uses three types of hyaluronic acid to provide the lightest weight moisture. You'll see plumper skin, reduced lines and wrinkles, and smoother skin (read: makeup will go on like a dream).

Sally Hansen Hydrating Foot Mask

Sally Hansen Hydrating Foot Mask
Walgreens

BUY IT: $5.99; walgreens.com

If it has been a while since you sat in a salon pedicure chair, this 15-minute foot mask will get your feet back in shape in a flash thanks to a moisture-rich formula that calls on vitamin E and macadamia and shea butters. You'll see a major increase in hydration, softness, and smoothness after just one use.

Maybelline New York Lash Sensational Sky High Mascara

Maybelline New York Lash Sensational Sky High Washable Mascara
Robbie Caponetto

BUY IT: $11.49; amazon.com

This mascara is making waves, already selling out four times since it hit the market earlier this month—and for good reason. The lift, length, and separation you'll get from each swipe is unparalleled and just the kind of budget-friendly beauty buy we can't resist.

Philosophy Nature in a Jar Skin Reset Serum with Bakuchiol

Philosophy Nature in a Jar
Ulta

BUY IT: $58; ulta.com

From the brand behind America's number one selling face wash comes a serum powered by retinol-alternative bakuchiol that boosts collagen and provides antioxidant protection against environmental aggressors. What you'll get is an increase in skin smoothness and firmness, but without the irritation that sometimes comes along with the antiaging powerhouse retinol.

Neutrogena Exfoliating Shampoo for Oily Hair and Scalp with Pink Grapefruit

Neutrogena Exfoliating Shampoo
Walmart

BUY IT: $8.74; walmart.com

This clarifying shampoo is meant to increase scalp health, cleansing away residue and product buildup. It's specifically formulated for those with oily scalps though it can be used on a variety of hair types, including color-treated.

Dove Refillable Deodorant

Dove Refillable Deodorant
Robbie Caponetto

BUY IT: $9.99; target.com

This month Dove launched their first-ever refillable deodorant. Each refill is comprised of 98% recycled plastic and features the same skin-loving ingredients we've come to rely on. The case comes with a lifetime guarantee.

Pantene Miracle Rescue Moisture Mix-In Treatment

Pantene Miracle Rescue Moisture Mix-In Treatment
Robbie Caponetto

BUY IT: $8.59; target.com

Add a few pumps of this formula to your conditioner for hair that's restored from the inside out.

L'Oréal Paris Age Perfect Rosy Tone Night Cream

L’Oréal Paris Age Perfect Rosy Tone Night Cream
Robbie Caponetto

BUY IT: $19.99; amazon.com

Lipohydroxy acid renews surface cells and boosts collagen and elastin for firmer-looking skin in four weeks.

Covergirl Outlast Extreme Wear 3-in-1 Full Coverage Foundation

Covergirl Outlast Extreme Wear 3-in-1 Full Coverage Foundation
Robbie Caponetto

BUY IT: $10.49; amazon.com

This full-coverage triple threat works as a primer, concealer, and foundation to create one flawless finish tough enough to handle the Southern heat.

Olay Nighttime Rinse-Off Body Conditioner

Olay Nighttime Rinse-Off Body Conditioner
Robbie Caponetto

BUY IT: $7.39; target.com

Use this in-shower retinol cream to reduce signs of aging on the arms, legs, and chest.

No7 Laboratories Resurfacing Peel 15% Glycolic Acid

No7 Laboratories Resurfacing Peel 15% Glycolic Acid
Courtesy No7

BUY IT: $39.99; ulta.com

A gel with 15% glycolic acid promotes skin-cell turnover for a more radiant complexion that's primed to maximize the efficacy of your existing antiaging regimen. Use up to three times a week.

Sally Hansen Spa Collection Hydrate Peel-Off Nail Mask

Sally Hansen Spa Collection Hydrate Peel-Off Nail Mask
Courtesy Sally Hansen

BUY IT: $9.99; ulta.com

Time for some TLC: Apply a thin layer of the hyaluronic acid-bolstered liquid over each nail. Let it dry for 15 minutes before peeling.

Essie Pillow Talk the Talk

Essie Pillow Talk the Talk
Courtesy of Essie

BUY IT: $10.99; target.com

The Not Red-y for Bed nail polish collection is a new drop of nine shades destined to be classics, but we're naming this soft pink the valedictorian.

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