Blue Bell Ice Cream: A Century at the Little Creamery in Brenham, Texas 1907-200
By Dorothy McLeod MacInerney, Texas A&M University Press, $19.95
Even before you turn the first page, pick up a pint from Blue Bell Creameries, or you'll soon be salivating for this cold, Lone Star treat. Did you know that this ice cream is named after a Texas
wildflower? Or that the company was originally called the Brenham Creamery Company? These facts and more comprise a charming book that looks back at the company's 100 years. Fans
can recall former advertisements and slogans, such as "Cows think Brenham's Heaven." Company executives E.F. Kruse, Ed. F. Kruse and Howard W. Kruse get special recognition from
CEO and President Paul W. Kruse for their contribution to sweet tooths everywhere. Dorothy McLeod MacInerney, a member of the board of directors, compiled the book, despite her allergy
to chocolate! But she loves Blue Bell's Strawberries & Homemade Vanilla.